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Position Zero Ranking – How to Truly WIN Search

Search engine optimization is an essential aspect of creating an online presence for your business, project, or hobby. Being optimized for search simply means that you can be found by the people who are looking for you online. Easy enough, but it quickly gets much more complicated. Rather than just a simple list of titles,

Is My Website “Responsive” & Does it Really Need to Be?

Have you ever been searching for a new product online only to click on a link that sends you to a website that doesn’t fit your screen? The words and images overflow the borders of your screen, you can’t read anything, and don’t even bother trying to click on those tiny navigation buttons. Sites like

The Value of Integrated Marketing

Many business owners make the decision to invest their marketing funds in one or two areas, but the biggest mistake you can make in marketing is to not create multiple touchstones for potential customers to access your business website, call your office, or schedule a visit. No two consumers are exactly alike, and the way

Does Your Business Need a Mobile App?

These days, it’s essential for any business to establish a presence online. From professional websites and social media campaigns to claiming your Google My Business account and getting five-star reviews, it seems like businesses have to put in a lot of effort just to meet the bare-minimum for a solid brand recognition. Now, it seems

To Chatbot or Not to Chatbot?

When it comes to new technology like chatbots, it can be a little hard to decide whether they’re going to be a trend that quickly fizzles out or if they’re here to stay. When it comes to chatbots, it does seem like the AI-driven, business productivity increasing, sales pushing bots are here to stay. In

Web Design or Web Development? Are They Different?

There is definitely a difference between web design and web development, but they are both very important to creating a website that looks great and functions flawlessly. Keep reading to learn a little more about the difference between these two essential services, and don’t forget to contact the iKonix Studios team to learn more. We

10 Trends in Social Media Marketing

Social media marketing, which is also referred to as SMM, is always changing. Twenty years ago, SMM might have involved ads on AOL and MySpace. Ten years ago, SMM plans might have been heavily centered on building a Facebook page and getting followers. Today, social media marketing can include paid and unpaid advertising on numerous platforms,